Nathan is a senior editor at Groove. He’s a former journalist who’s one part storyteller and one part data geek. His talents include writing, data analysis, automation, and the telling of really awful dad jokes.
All of Nathan's posts
Growth · 11 Min read
Steal Our Marketing Persona Template (And the Customer Research Process That Goes With It)
Most marketing personas aren’t very helpful. Here’s a marketing persona template and research process that can help your business grow.
Customer Support · 6 Min read
A Customer Centric Approach: 5 Ways Steve & Kate’s Camps Earns ‘Customers for Life’
“Customer centric” isn’t a buzzword for Steve & Kate’s Camps. It’s a way of doing business. Here are the five practices they use to earn customers for life.
Customer Support · 8 Min read
3 Bad Customer Service Examples & 3 Lessons for How to Recover (Because They Did)
Every company has bad customer service examples. Here’s how to recover the next time one happens in your business.
Customer Support · 7 Min read
Customer Experience Strategy: How This Startup Used Customer Reviews to Gain Traction
For one eCommerce tech startup, customer experience strategy is the glue that holds everything else together. Here’s why CX is a cornerstone of its success.
Customer Support · 11 Min read
10 Legendary Customer Service Examples to Inspire You
We collected 10 of the most inspiring customer service examples we could find.
Customer Support · 13 Min read
How to Deal With Angry Customers: Examples, Research, and Field-Proven Best Practices
The next time you face irate customer, you’ll know what to do. Here’s how to deal with angry customers—including examples, research, and best practices.
Customer Support · 23 Min read
Customer Relationship Management for Small Businesses: 57 CRM Examples (That Won’t Break the Bank)
Need a customer relationship management alternative? This guide includes customer ratings, options, screenshots, and prices for 57 different CRM platforms.
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